Convert audiences into subscribers
Build and retain audiences with Kameleoon's A/B testing, personalization, and feature management.
What makes Kameleoon different
Accelerate with AI
Revolutionize your testing program with prompt-based experimentation to build your web experiments in minutes.
Unite your teams
One platform that enables marketing, product, and engineering teams to test, personalize, and collaborate.
Integrate your stack
Connect natively with each team's favorite tools, including data warehouses, CMS platforms, and more.
Trust your data
Take advantage of advanced statistics, real-time accuracy, and industry-leading security for confident decisions.

Turn free users into lifelong subscribers
Optimize funnels and subscription models with unlimited A/B and multivariate testing. Test copy, design, or entire pages for all channels and devices without impacting performance.
Use goal tracking to learn how an A/B test increases conversion rate, retention, or reader engagement.
Provide every reader and viewer with an individualized experience. Upsell the right plan based on user history.
Test and launch paywalls on your web or mobile apps with full control and zero impact on performance.
Create seamless and personalized experiences
From anonymous visit to account login, deliver fluid and consistent experiences across devices, to drive return visits, increase logins, and improve reader loyalty.
Build variations based on demographics, device type, subscriber status, and other previous behaviors.
Personalize content for viewers on mobile, readers on desktop, subscribers on tablet, and any other segment combination.
Track results from every device type, domain, and touchpoint from a single dashboard based on company-wide metrics.


Ensure compliance as you improve web experiences
Kameleoon’s IAB-approved Transparency and Consent Framework (TCF) approval helps media brands ensure compliance around privacy and consent.
Use flexible consent management to ensure your tests meet data privacy standards.
Kameleoon is compliant with CCPA, GDPR and HIPAA through flexible consent management features.
Ensure that readers have optimized, secure experiences on any domain or device.
WEBINAR VID
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“Using Kameleoon enables us to deliver an optimized user experiencesuccessfully at scale. It combines really powerful features with great flexibility and reporting, ensuring that we can serve our audience with the right content at the right time during their journey.”

Explore Resources

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Customization vs Personalization: what are the differences and which should you choose?
5 ways AI personalization can increase media revenues