Report
What high performers do differently with experiment-led growth in 2025
Learn how top organizations use experiment-led growth to become leaders. Discover how a unified experimentation strategy powers long-term, sustainable growth and drives collaboration through shared metrics and goals.
In this report ...
- 90% of high performing companies run both web and feature experiments.
- Organizations expecting growth in 2025 are almost twice as likely to have marketing and product teams designed to operate as one growth engine—not in parallel silos.
- 74% of leaders say their teams regularly evaluate how their metrics affect other teams and business goals.
