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From idea to live test in one click. Just describe what you want
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Users love Prompt-Based Experimentation

“Such an amazing tool”

Peter Ernst
Director of Experimentation
Providence

“Massive time saver”

Alexandra Ortiz
CMO
VeryChic

“Working with it is great!”

Daniel Miller

Cona

Explore what participants are optimizing with PBX

Explore what your peers are building with PBX

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Obs Dynamic Word Count

by

Joachim Furuseth

Retail
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Obs Dynamic Word Count

Header

by

Joachim Furuseth

We publish many recipies, guides and how-to articles where users benefit from knowing reading time upfront. Research shows it boosts engagement, so we built a dynamic reading-time component in Kameleoon. Our lazy-loading structure isn’t perfect yet, but the concept works brilliantly and delivers real value.

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SEE IT LIVE
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preview

Target: Pre-Defined Filter Sets

by

Samuel Sailer

Retail
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Target: Pre-Defined Filter Sets

Pop-In

by

Samuel Sailer

Pre-curated filter sets you can apply with a single click. Making filters faster and easier to use. No more meticulously clicking through endless filter options or guessing what to apply. These pre-curated sets provide users with a sensible starting point for their intended use case, while still having the option to fine-tune filters however they like.

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preview

Triumph Product Story Telling

by

Montserrat Eguia

Retail
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Triumph Product Story Telling

Product Visualisation

by

Montserrat Eguia

Our website is constantly evolving, so we’ve introduced a feature called Storytelling. This feature scans the product detail page (PDP) to identify and highlight the most important topics. It then creates interactive hover-over elements that display key information when a customer moves their cursor over them. This makes important details more visible, especially those that might be hidden.

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Zalando Free Ring Rizer Form

by

Andrei Stoleriu

Retail
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Zalando Free Ring Rizer Form

Pop-In

by

Andrei Stoleriu

I was inspired by the ingenious tactic from "Savicki.com." Featuring a measurement ring delivered for free gets users to "pre-fill" the checkout form, achieving reduced fear of buying the wrong size, emails and phone numbers to be later used in direct marketing, reduced friction when users are ready to pay (checkout form already filled), and sets the ground for reciprocation.

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Shopper search suggestions for Etam

by

Amaury O

Retail
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Shopper search suggestions for Etam

Search Bar

by

Amaury O

I wanted to make the search experience more engaging and intuitive. Adding a welcome message in the search bar creates an immediate connection with visitors and encourages them to start exploring. To inspire those who may not have a clear intent, I input best-selling categories as suggestions, helping them discover popular products quickly and reducing friction in their journey.

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Environmental impact score for SHEIN

by

Clément H

Retail
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Environmental impact score for SHEIN

Reviews
Product Visualisation

by

Clément H

Recent events involving BHV and Shein offers an opportunity to emphasize a constructive idea: creating a consistent eco-index that clearly highlights the most environmentally responsible products.

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FAQ

Does prompt-based experimentation decide what to test for you?

You can ask PBX to generate optimization ideas for you, then choose and implement the ones you prefer or request new suggestions. The more specific you are about your goals, the better the ideas PBX will generate.

How does the Starter plan compare to the Enterprise plan?

Our Starter plan includes a free trial with limited credits and Monthly Tracked Users. Upgrading to the full Starter plan gives you additional prompt credits and lets you run tests on more traffic. The Enterprise plan scales with your traffic needs and provides advanced capabilities, integrations, and enterprise-grade support. All plans include Kameleoon’s top performance, real-time data, and robust security features.

Is PBX vibe experimentation?

Just like vibe coding lets you create web prototypes instantly by chatting with AI, PBX lets you create new and optimized web product on your existing websites.  You get to test what you've created on real users on your actual website. The act of building variants and testing them by chatting with AI is called vibe experimentation.

Do you have a month-to-month plan?

Yes. Our Starter plan allows you to go month-to-month. No term required.

What happens to my tests after the free trial?

Your tests and data are NOT saved. You can upgrade anytime to keep running experiments without interruption.

How does the Free plan compare to the Starter and Enterprise plan?

The Free plan gives you access to PBX with limited credits. Our Starter plan gives you more prompt credits and allows you to test on more traffic. The Enterprise plan supports your traffic needs, unlocks unlimited credits, and offers advanced capabilities, integrations, and enterprise-grade support. Every plan comes with Kameleoon’s top speeds, real-time data and security features.

What is a “credit” and when does it get consumed?

Every time your prompt, one credit is consumed. Your free trial includes enough credits to explore all key features. If you have a promo code for more credits, you can enter it under the Organization page on your account. On average, our users builds an experiment by using 3 credits. contact@kameleoon.com for any questions!

What is Prompt-Based Experimentation (PBX) and how does it work?

Prompt-Based Experimentation (PBX) is Kameleoon’s approach to vibe experimentation; a new way to ideate, configure, and launch experiments. With PBX, you simply describe the web changes you want to test in natural language. AI then generates a variation and launches the experiment, without code or WYSIWYG editors.

Can prompt-based experiments target users based on external, third-party data?

Yes! Kameleoon's integrations allow you to personalize and target prompt-based experiments using data from your customer data platform or preferred data warehouse. For example, you can connect Kameleoon to your CDP to create segments based on customer subscription level.

Is prompt-based experimentation finished or complete?

Not yet. Because it relies on rapidly improving GenAI models, prompt-based testing will continue to evolve and expand in capability every day. It’s a new way to interact with an experimentation platform.

Is prompt-based experimentation statistically rigorous?

Yes, but only when used with proper guardrails. You still need valid KPIs, correct traffic splits, targeting, and robust statistical methods to draw meaningful conclusions.

Can prompt-based experimentation eliminate the need for developers?

It heavily reduces the need for developer involvement in each test, but developers should remain essential collaborators for quality, scale, and integration across teams.

Is prompt-based experimentation a replacement for Figma or CMS tools?

No. PBX helps you create test-ready experiment versions by chatting with AI, but it’s not a replacement for your design or CMS tools. You can still upload a mockup to improve output quality, and a Figma integration is planned for late Q4 2026.

Can prompt-based experimentation replace all other forms of experimentation?

No. It focuses on frontend digital experiences that optimize UI/UX and messaging. It compliments—but does not replace—feature flagging, server-side testing, or mobile app experimentation.

Is prompt-based testing the same as “testing prompts?"

No. Prompt-based testing turns a prompt into a testable digital experience. “Testing prompts” means refining the prompts themselves, which is usually done with backend or server-side experimentation.

Is prompt-based experimentation just an upgrade to the graphic editor?

No. Prompt-based experimentation leapfrogs visual editors entirely. It uses natural language to build, configure, and analyze experiments, making frontend testing more powerful and accessible than ever.

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