Start creating tailored experiences for your visitors with our personalization tool

Personalization by Kameleoon

Kameleoon provides immediate relevance to your visitors on desktop and mobile.



Transform your visitors' data in actionable segments.
Create and discover the most promising segments to personalize your visitors' experience.


Seize your opportunities.
Present the right content or message in real-time with our template library.


Manage the marketing pressure.
Easily prioritize your personalization scenarios to offer your visitors a natural, personal and polished experience.

client kameleoon pagesjaunes

Kameleoon's features allow us to create easily and effectively complex personalizations.

bruno guilbot pagesjaunes

Bruno GuilbotData and Behavioral Marketing Manager

client kameleoon meetic

Kameleoon's flexibility allowed us to rapidly implement numerous personalizations and increase significantly upselling and user retention.

cynthia ramirez meetic

Cynthia RamirezWeb & Mobile Customer Experience

client kameleoon auchan

By adding Kameleoon to our data ecosystem, we have been able to create advanced personalization scenarios and improve our conversion rates considerably.

akim demora auchan

Akim DemoraMarketing E-commerce Executive

Audience discovery

Unique algorithms to understand who your visitors are



Kameleoon cross check more than 40 segmentation criteria and identifies your most promising segments
Manage your segments by size and potential
Rank your segments from the least performing to the best

audiences personalization

Advanced segmentation

segmentation personalization

An unrivaled technology to segment your visitors depending on their:



  • actions
  • behavior
  • context
  • source
  • device
  • customer characteristics from your DMP, CRM or TMS

Experience personalization

experience personalization man experience personalization woman

Transform client data in personalization



Adapt your content, products, messages to your clients expectations in real-time. Modifiy your website structure (elements, categories, navigation) depending on your visitors' preferences.

Trigger marketing messages in real-time.



Adapt your marketing actions to your visitors behavior in real-time. Message, product, price: create easily your personalized experiences with our smart graphical editor, from our template library. Manage the marketing pressure with a large choice of display rules (frequency, capping, prioritization, scenarization).

marketing messages personalization

Discover how to launch your first web personalization
Download our free ebook

Mail personalization

personalization mail

Switch from "Batch and Blast" to "One to One"



Offer your visitors the same level of personalization as on your website.

Connect Kameleoon to your emailing solution to send personalized emails to your visitors depending on their on-site behavior.

Gains visualization

Easily identify your most effective personalizations



Monitor in real-time the performance and relevance of your personalized experiences. Break down and filter your gains by the dimensions of your choice.

performances personnalization

Adopt Kameleoon and boost your conversion rates

Add a line of code and start your web personalizations and A/B tests.

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