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How to put analytics front-and-center when optimizing your customer experience
Brian Massey, Conversion Sciences
Think back to your “whys” and take a closer look at consumer psychology
Eden Bidani, Green Light Copy
The important thing to remember about testing is not to stop at a failure
Amber Kirkwood, Envato
INSIDERS
Michael
St Laurent
Director of Experimentation Strategy & Product Development, Widerfunnel
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