Test. Learn. Grow.

Why brands choose Kameleoon
We make A/B testing easy
Intuitive A/B testing features, baked-in KPIs and Segments, Simulate Mode and test library help every team get testing quickly.
Our script is flicker-free and fast
Our unique technology delivers a higher load for our client’s websites and is still twice as fast as competing solutions.
We make developer lives easier
Along with our WYSIWYG editor, build, test and deploy any experiment from your coding environment. Git up and go.
Kameleoon’s A/B Testing solution features
Unlimited A/B and multivariate testing
With unlimited A/B and multivariate test variations, Kameleoon testing tool makes it easy for brands to test and optimize every desktop and mobile experience.
Link tests to business goals
Use one of Kameleoon’s existing goals, or create your own, to track how an A/B test increases conversion rate, retention or visitor engagement.
change design and copy without it
Kameleoon’s smart graphic editor discovers and enables anyone to change, or hide text, colors, images, call-to-action, banners and entire page sections. No coding experience necessary.
A developer-friendly code editor
The Kameleoon code editor enables developers to create more complex experiments directly using JavaScript and CSS code. No WYSIWYG needed.
Large widget library
Use or modify one of Kameleon’s widgets to easily build better user experience on any device. Create new templates without a developer.
Audience segmentation
Target audience for your experiments based on visitor origin, behavior, or the type of pages they’re viewing. The Kameleoon platform provides over 25 criteria for segmenting your audience.
Simulate, QA, and share tests
Preview exactly how your test hypotheses work for your intended audience with our simulation tool. Easily share the full experience with key stakeholders for buy-in and approval.
Dynamic traffic allocation
Manually allocate traffic to a variant or let Kameleoon’s multi-armed bandit automatically push traffic to winning variations before the end of the test.
HIPaA, GDPR and ccpa compliance
In addition to total regulatory compliance, Kameleoon’s flexible user consent management feature enables clients to adapt their consent management policy to every type of A/B test.

Your martech is our martech
Use your customer data
Analyze customer behavior
Work in your environment
Some of our specialties

Healthcare
- HIPAA compliant A/B testing and personalization
- Optimize calendar scheduling
- Personalize patient messaging and forms

E-commerce & Retail
- Maximize checkout
- Reduce cart abandonment
- Personalize every shopping experience

Banking
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GDPR, CCPA compliant
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Powerful consent management features
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Optimize customer journeys on app and web
Resources to help you get started
