Being the "wrongest" in the room
About the episode
In this episode, Katie sits down with Rhys Mohun, founder of Formentor Labs and creator of the Room to Think newsletter, to discuss why the traditional "expert" mindset is becoming a liability in the age of AI.
Rhys shares his philosophy of being the "wrongest in the room": a strategy that prioritizes psychological safety and evidence over ego. As AI begins to automate the administrative "boring stuff," Rhys argues that the true winners will be the leaders who lean into human-centric skills like facilitation and empathy.
About our guests
Rhys Mohun is the owner of Formentor Labs, a niche consulting practice teaching growth teams how to think bolder, innovate faster and use feedback from experiments to amplify their strategy. The team with the most ideas wins.
Rhys has 16+ years experience building growth teams that practice science and empathy to learn from their customers.
At Intuit, he developed Canada's experimentation program welcoming 14M visitors and $65M revenues into a world-class practice that became the model for global teams.
He's led growth from seed to Series A for two Toronto SaaS and fintech startups.
Finally, Rhys loves to teach. He offers his signature Evidence-Led Strategy workshop for SaaS and DTC clients, mentors young startup founders at Wilfrid Laurier University StartUp Lab, and facilitates the Digital Growth Marketing program at Toronto Metropolitan University.



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