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Why enterprise brands are choosing Kameleoon over Optimizely

You don’t have to pay for fast and flicker-free performance. Kameleoon won’t crush your budget or your loading speeds.

Kameleoon is everything and more than Optimizely but is correctly priced

Performance. With Kameleoon you’ll get accurate data from a flicker-free and blazingly fast platform.

  • Kameleoon has no page load impact with a script twice as light as Optimizely’s.
  • Kameleoon has a unique 100% flicker-free engine for all websites.
  • You won’t have to pay for fast performance by buying “Optimizely Edge”.

You won’t get stuck with a suite when you are building a stack.

  • Kameleoon’s integration library also includes every major martech provider.
  • Kameleoon also integrates and supports e-commerce brands on Shopify and headless CMS tools like Contentful.
  • Kameleoon allows brands to build custom integrations in a day or with Zapier.
  • Optimizely is now part of a software suite, which means you can’t rely on it for your stack.

Optimizely charges premiums that hurt the ROI of your program.

  • You don’t have to pay extra to make your site stable and fast with Kameleoon. We’re flicker-free and fast out of the box.
  • Optimizely has a traffic quota system that limits who, where, and how you should test. Kameleoon is limitless.
  • There are no hidden fees at Kameleoon. Don’t worry about buying extra user seats, subdomains, or channels.

Data security, privacy, and compliance don’t have to cost extra.

  • Kameleoon is the only HIPAA compliant A/B testing tool. Ready to sign business associate agreements (BAA).
  • Kameleoon supports single-tenant cloud installations and on-premises deployment options.
  • Log in to Kameleoon using single sign-on (SSO) or a strong password policy while experiencing complete GDPR and CCPA compliance.


Analysts and customers are awarding Kameleoon

Challenger in The Forrester Wave™: Experience Optimization Platforms - Q4 2020

2021 Best Feature Set and Best Customer Support Awards in the A/B Testing category 

2021 High Performer in A/B Testing and Leader in Personalization Software

Brands are moving away from Optimizely

Kameleoon features

Unlimited A/B and multivariate testing

With unlimited A/B and multivariate test variations, Kameleoon testing tool makes it easy for brands to test and optimize every desktop and mobile experience.

AI personalization designed to convert

Serve the individualized experience that is most likely to trigger a conversion based on Kameleoon’s AI Conversion Score (KCS™).

Powerful feature management and experimentation

Roll out your next feature to highly targeted audiences. Remotely update them with feature variables. Rollback with automatic alerts. Feature management meets experimentation.

Cross-platform ready SDKs

13 Kameleoon SDKs for web and mobile apps deliver instant changes with zero latency and no performance impact.

Integrations with all major martech vendors

Kameleoon integrates natively with your martech ecosystem, including analytics, CRM, CDP, CMS and email solutions. Shopify? Yep. See all our integrations.

Vs, js, and css CODE EDITOR, CHROME EXTENSION and GIT integration

Kameleoon’s Chrome Extension supports developers to monitor A/B tests directly from Google Chrome. Developers can also code A/B tests directly from the VS Code editor and rely on their GIT repository whenever helpful.


Use or modify one of Kameleon’s widgets to make pop-ins, countdown clocks, banners, and other web templates. No developer necessary.


Kameleoon supports single-tenant cloud installations and on-premises deployment options.


The Kameleoon platform doesn't collect or process any personal information. Kameleoon is HIPAA compliant and ready to sign business associate agreements (BAA).

Kameleoon is by far the most fully-featured A/B testing tool.
Larissa Enright
Head of E-commerce, The Wine Collective

Resources to help you get started

In-depth review of the Kameleoon platform
Return on investment
Conversion rate improvement
Increased cross-sell
The Total Economic Impact™ of Kameleoon (2020 - Kameleoon KPIs on 3 years)