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Financial services

Capitalize on customer trust

Give your customers the frictionless journeys they crave with our A/B testing, personalization, and feature management solutions.
Banking

How we help banks and financial institutions

Maintain your data security standards

With advanced security policies, Kameleoon satisfies the toughest procurement requirements. Easily gain approvals before campaign launch.

Easily gain user consent

Ensure every A/B  test or personalization adheres to your company’s user consent policy with our flexible user-consent management feature.

Optimize customer journeys across all channels and devices

Our single platform offers intuitive A/B testing, feature management, and personalization solutions for marketers, developers, and product managers.

banking osnap
Report
Data and optimization are driving revenue for banks
Increased customer satisfaction tied to 3.1x growth

One platform. Three solutions. All teams. 

Optimize customer journeys with unlimited A/B and multivariate testing

Test copy, design, or entire pages for all channels and devices without impacting performance or data security risk. With goal tracking, learn how an A/B test increases conversion rate, retention, or visitor engagement. Flexible consent management ensures data privacy standards are met.

LEARN MORE ABOUT KAMELEOON A/B TESTING

MVT

Personalize banking and investing products and services with intelligent segmentation

Provide every visitor and product user with an individualized experience. Harness AI to trigger relevant messaging, funnels, or forms to new, returning, and existing retail and business customers based on their Kameleoon Conversion Score (KCS™).

LEARN MORE ABOUT KAMELEOON PERSONALIZATION

segmentation

Build better mobile apps and web products with feature management and server-side testing

Securely roll out new features with confidence. Test prototypes, funnels, and algorithms. Build experiments server-side and track your data client-side without leaving the platform. 

LEARN MORE ABOUT KAMELEOON FULL STACK

Roll out
Hello bank
Hello bank
On the first landing page in our account creation funnel, we had a lot of traffic but hardly any conversions. So we analyzed users’ behavior to identify friction points and get optimization ideas. Kameleoon helped us create a test with 6 variations which resulted in a 22.91% increase in account creation!
setvens
Justine Stevens
Digital Marketing Manager

More key features for financial services

Flicker-free, secure technology

Guaranteed flicker-free and fully HIPAA, GDPR, and CCPA compliant, Kameleoon’s script is twice as fast as competitors.

Smart graphic editor

Kameleoon’s smart graphic editor discovers and enables anyone to change, or hide text, colors, images, call-to-action, banners and entire page sections. No coding experience necessary.

Audience segmentation 

Target audience for your experiments based on visitor origin, behavior, or the type of pages they’re viewing. The Kameleoon platform provides over 25 criteria for segmenting your audience

Link tests to business goals 

Use one of Kameleoon’s existing goals, or create your own, to track how an A/B test increases conversion rate, retention or visitor engagement. 

A developer-friendly code editor

The Kameleoon code editor enables developers to create more complex experiments directly using JavaScript and CSS code.

Quality assurance and approvals

Preview and share exactly how tests and personalizations will appear and behave on every device with our simulation tool

Integrations and SDKs that work with your tech stack

Use your customer data

 

Analyze customer behavior

 

Work in your environment

 

Resources to help you get started

financial
Ebook
A/B TESTING & PERSONALIZATION
For banks and financial services
Let’s get started
roi
291
%
Return on investment
conversion-rate
15
%
Conversion rate improvement
cross-sell
30
%
Increased cross-sell
The Total Economic Impact™ of Kameleoon (2020 - Kameleoon KPIs on 3 years)