Resource directory

What exactly is a “hybrid experiment?”

How can I trust and use test results to my advantage?

How to optimize your landing page with A/B testing

What separates good vs. great experimentation programs?

How Kameleoon keeps visitors properly bucketed over time

Should experimenters and optimizers be worried about GA4?

How to use data like the world’s most innovative companies

How to use customer data to build winning loyalty programs

How to put analytics front-and-center when optimizing your customer experience

60 influencers in A/B testing you need to follow in 2022

Kameleoon è stato nominato lo strumento più apprezzato di A/B Testing, Personalizzazione e tool di Feature Management da TrustRadius nel 2022

TrustRadius names Kameleoon top-rated A/B testing, personalization and feature management tool in 2022

The practical AI playbook for e-commerce teams

Evaluating the Impact of Kameleoon’s PBX Technology

What high performers do differently with experiment-led growth in 2025

Spotlight Series: Taking Experiments off the Testing Shelf

Taking bets further with experimentation

Finding the perfect match: choosing the right algorithm for your A/B tests

False positives & bias: how to steer clear of misleading results