Resource directory

Big Data: Why the architecture of your tools is essential

Run A/B tests on any Single Page Application (SPA) framework

[Interview] Dani Hart from GrowthHackers on A/B testing, UX & growth

How Wistia used A/B testing & Personalization for conversion optimization

How to boost your Email Marketing with A/B Testing and Personalization

Shanelle Mullin & Alex Birkett on A/B Testing & Personalization [Interview]

How to get started with A/B testing & Personalization with Sean Bestor

What is the flicker effect in A/B testing?

A/B testing: overcoming cognitive bias!

[News] Kameleoon named a 2017 Top Rated A/B testing and personalization platform by software users on TrustRadius

How To Make Non-Obnoxious Pop-ups That Convert

A/B testing: in che modo la nostra tecnologia elimina l'effetto flicker

The practical AI playbook for e-commerce teams

Evaluating the Impact of Kameleoon’s PBX Technology

What high performers do differently with experiment-led growth in 2025

Spotlight Series: Taking Experiments off the Testing Shelf

Taking bets further with experimentation

Finding the perfect match: choosing the right algorithm for your A/B tests

False positives & bias: how to steer clear of misleading results